Learning Outcomes
Professionals will be able to: select and apply appropriate AI tools for various tasks in the media and publishing context, critically evaluate the benefits, quality, and limitations of AI applications,use AI to enhance efficiency and creativity in professional work processes, take legal, ethical, and regulatory requirements into account when using AI, analyze work processes, identify opportunities for AI implementation, and optimize workflows in a targeted manner.
Workload
150 hours / 5 ECTS credits (LP)
Award Criteria
This badge is awarded upon successful completion of the certified continuing education program and demonstration of the described learning outcomes through a non-graded portfolio assessment.
Issuing Institutions
Humboldt University of Berlin & Axel Springer Academy